{"product_id":"serena-flowing-button-front-maxi-dress","title":"SERENA - FLOWING BUTTON-FRONT MAXI DRESS","description":"\u003ch3\u003e\n\u003cmeta charset=\"utf-8\"\u003eSerena Maxi Dress — Effortless Elegance in Every Step\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe \u003cem data-end=\"367\" data-start=\"348\"\u003eSerena Maxi Dress\u003c\/em\u003e is designed for women who want refined style without effort.\u003cbr data-end=\"431\" data-start=\"428\"\u003eIts lightweight feel, flattering waist, and flowing skirt create an elegant silhouette that moves beautifully with you — from everyday moments to special occasions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" height=\"545\" width=\"363\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0966\/2955\/5584\/files\/WhatsApp_Image_2026-01-17_at_14.37.27.jpg?v=1768657295\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"633\" data-start=\"602\"\u003e Why Women Love the Serena\u003c\/h3\u003e\n\u003cul data-end=\"983\" data-start=\"634\"\u003e\n\u003cli data-end=\"711\" data-start=\"634\"\u003e\n\u003cp data-end=\"711\" data-start=\"636\"\u003e\u003cstrong data-end=\"664\" data-start=\"636\"\u003eLightweight \u0026amp; breathable\u003c\/strong\u003e — soft on the skin and perfect for warm days\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"789\" data-start=\"712\"\u003e\n\u003cp data-end=\"789\" data-start=\"714\"\u003e\u003cstrong data-end=\"732\" data-start=\"714\"\u003eFlattering fit\u003c\/strong\u003e — gently defines the waist without feeling restrictive\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"852\" data-start=\"790\"\u003e\n\u003cp data-end=\"852\" data-start=\"792\"\u003e\u003cstrong data-end=\"815\" data-start=\"792\"\u003eFlowing maxi length\u003c\/strong\u003e — elegant movement with every step\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"913\" data-start=\"853\"\u003e\n\u003cp data-end=\"913\" data-start=\"855\"\u003e\u003cstrong data-end=\"878\" data-start=\"855\"\u003eButton-front design\u003c\/strong\u003e — timeless and versatile styling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"983\" data-start=\"914\"\u003e\n\u003cp data-end=\"983\" data-start=\"916\"\u003e\u003cstrong data-end=\"942\" data-start=\"916\"\u003eLong sleeves with ease\u003c\/strong\u003e — graceful coverage with all-day comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg height=\"452\" width=\"379\" style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0966\/2955\/5584\/files\/Generated_Image_November_21_2025_-_12_17PM_093f76ce-35e5-416d-89c1-eb06c02b7a53.png?v=1768581221\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"1010\" data-start=\"990\"\u003e Fit \u0026amp; Details\u003c\/h3\u003e\n\u003cul data-end=\"1184\" data-start=\"1011\"\u003e\n\u003cli data-end=\"1031\" data-start=\"1011\"\u003e\n\u003cp data-end=\"1031\" data-start=\"1013\"\u003e\u003cstrong data-end=\"1029\" data-start=\"1013\"\u003eTrue to size\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1112\" data-start=\"1084\"\u003e\n\u003cp data-end=\"1112\" data-start=\"1086\"\u003eLength: \u003cstrong data-end=\"1110\" data-start=\"1094\"\u003eankle-length\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1136\" data-start=\"1113\"\u003e\n\u003cp data-end=\"1136\" data-start=\"1115\"\u003e\u003cstrong data-end=\"1134\" data-start=\"1115\"\u003eNot see-through\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1184\" data-start=\"1137\"\u003e\n\u003cp data-end=\"1184\" data-start=\"1139\"\u003eSoft structured fabric with minimal wrinkling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"1250\" data-start=\"1186\"\u003e Between sizes? We recommend sizing up for a more relaxed fit.\u003c\/p\u003e\n\u003ch3 data-end=\"1275\" data-start=\"1257\"\u003e Perfect For\u003c\/h3\u003e\n\u003cp data-end=\"1405\" data-start=\"1276\"\u003e✔ Everyday elegance\u003cbr data-end=\"1330\" data-start=\"1327\"\u003e✔ Dinners, gatherings \u0026amp; events\u003cbr data-end=\"1363\" data-start=\"1360\"\u003e✔ Casual with sandals, elevated with heels\u003cstrong data-end=\"531\" data-start=\"479\"\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Valerra London","offers":[{"title":"White \/ UK 8 (S)","offer_id":57731194913103,"sku":null,"price":39.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ UK 10 (M)","offer_id":57731194945871,"sku":null,"price":39.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ UK 12 (L)","offer_id":57731194978639,"sku":null,"price":39.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ UK 14 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